Canon Middle East supports Dubai Autism Centre as Partner Sponsor for ‘World Autism Awareness Day’

Dubai, United Arab Emirates; 12 April 2017 – Canon Middle East (CME), a leader in imaging solutions, has partnered with Dubai Autism Centre to celebrate World Autism Awareness Day 2017.

Held under the patronage of His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai, the annual autism awareness campaign was launched on the 2nd of April 2017 and will run through the month.

Participating for the sixth-year, Canon Middle East will support the Dubai Autism Centre through awareness campaign. The campaign includes many presentations in schools, hospitals and public departments aimed at increasing public awareness and promoting a better understanding about the various challenges of autism and how early intervention is important for individuals with this disorder.

Anurag Agrawal, Managing Director, Canon Middle East, said: “We are delighted to partner with Dubai Autism Centre and support the campaign to create awareness about autism. Giving back to the community is a principle aligned with our global philosophy Kyosei – the purpose of living and working together for the common good. It also comes in an ideal period as 2017 has been recognised as the ‘Year of Giving’ by our President His Highness Sheikh Khalifa bin Zayed Al Nahyan.

“Autism is a complex neuro-developmental disorder and proper education and understanding by society will help individuals with autism and prevent their discrimination.”

The event marks the tenth annual year for the World Autism Awareness Day, in which autism organisations around the world celebrate this day every year with unique fundraising and awareness-raising events.

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