Matt initially found success on YouTube, the growth of Instagram and TikTok – and the launch of his own Bake it Better online classes – has meant he has taken some time off from the video-sharing platform, but the EOS M50 Mark II has brought his attention back to the platform. "I think I got into the mindset of creating content for the sake of getting views, as opposed to creating content that I enjoyed making," he admits. "It's something that I'll definitely look at again, though, now that I've had a break from it."
One feature of the EOS M50 Mark II that helps with this is the camera's ability to livestream direct to YouTube* on any internet connected network. "We tested it out by hooking it up to OBS (Open Broadcaster Software®), which is the software we use, and it was really fun," says Matt. "Now I've had that experience, it's something I would love to do more of – especially with my baking school where we could do live bake-alongs. Seeing how easy and quick it was to set the camera up for live streaming, it really gives me the encouragement to go and do it."
"The microphone input is going to help improve the sound quality for live streaming or vlogging too," he says. "Adding voice-overs to my content is a big thing for me now, so being able to plug a mic
in and record a sound that isn't echoey and choppy is really important."